Jaguar Land Rover (JLR) is the UK’s largest automotive manufacturing business built around two iconic British car brands with wonderfully rich heritage and incredibly powerful consumer appeal and loyalty. Additionally, JLR is at the centre of the UK automotive industry’s drive to deliver technical innovation in all areas of vehicle development.
JLR is the largest investor in automotive R&D and engineering in the UK.
Jaguar Land Rover will invest circa £2bn in its products and facilities in the financial year to March 2013.
As the UK’s largest automotive employer, JLR has a world class team of nearly 25,000 people globally. In addition it supports nearly 200,000 people through the supply chain, dealer network and wider economy.
Jaguar Land Rover has recruited over 8,000 people in the last two years.
JLR supports two state of the art engineering and design facilities and three advanced manufacturing plants in the UK.
Jaguar Land Rover is building a state of the art advanced engine facility at i54 South Staffordshire Business Park investing £355m and creating 750 new jobs.
Under the ownership of Tata Motors Limited JLR has transformed its business to realise the full potential of its brands and deliver profitable results – more than £1.5bn in the 2011/12 fiscal year & £431m in the 2nd quarter 2012 fiscal year (Jul-Sep).
Land Rover sells in 177 markets globally and Jaguar in 101 with 80% of production exported from the UK.
JLR’s largest markets are UK, North America, China, Italy, Russia, Germany, accounting for over 70% of total retail sale volumes.
JLR is working on plans to extend its global production footprint, particularly in Brazil, India and China.
12 months to 31 March 2012, JLR generated PBT of £1.5bn with revenues of £13.5bn.
Jaguar Land Rover is the only UK automotive company to be rated Platinum in the Business in the Community Corporate Social Responsibility Index 2012.
What is the challenge for Daniele Maver, Chairman of the Jaguar Land Rover Italian National Sales Company?
“Despite the fact that last year has been extremely competitive and difficult for car sales and the economic background was rather uncertain- says Daniele Maver- I’m highly satisfied with the good results we have reached. In fact, the sales of our products increased to 40% compared to last year”.
“It is really stimulating to promote on the Italian market products like the Range Rover Evoque (a real Italian best seller), the New Range Rover, completely renovated at its 4th generation, or, concerning Jaguar, the new XF Sportbrake, a mix between the versatility of a station wagon and the elegance of a sport car, and the Jaguar F-Type, the small sport car that met a great public approval during the Paris International Motor Show last October”.
“Our mission is to interpret and adapt to the Italian market two great brands having a long history and tradition. That’s the reason why they achieved such a resounding success among the Italian customers who love the fusion between historical heritage and innovation”.
“That’s exactly what Jaguar Land Rover cars represent: the quintessence of authenticity, tradition, technology, sustainable innovation with the common denominator of aesthetic taste”.